Founding Member Pricing: Only 30 Spots!
For website owners building on (or moving to) WordPress
Create a Website That Actually Brings In Traffic, Leads, and Customers
Only 30 founding member spots – 50% off for a limited time!
Most WordPress site owners know their website should be doing more but don’t know what to fix first.
Site Success Academy gives you the templates, tutorials, and coaching you need to turn your underperforming site into one people actually find, trust, and buy from.
“Two weeks after launching the new site, we were getting approached by schools and service providers asking for quotes for marketing packages. Influencers are asking for our ambassador program, which doesn’t yet exist!”
— Alison, Moving To Spain (Custom Site Design Customer)
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Does This Sound Familiar?
Most website owners land in one of these places. See if any of these feel like yours.
You’ve watched dozens of tutorials and you’re still not sure you’re doing it right.
Every tutorial teaches you one piece, but nobody shows you how it all fits together into a site that actually works for your business.
You bought a beautiful theme, but once you added your own content, something felt off.
The demo looked perfect, but with your content in it, the design doesn’t quite work, and you’re not sure if the problem is the layout, the copy, or something else entirely.
You know your site needs work, but you’d rather leave it than risk making it worse.
You settle for a site that’s “good enough” because changing it feels risky. Meanwhile, “good enough” is costing you traffic, credibility, and customers every single day.
You need advice for your specific business, not another generic homepage formula.
You’ve tried following the typical advice, but your business doesn’t fit neatly into someone else’s framework, and the generic tips keep falling flat.
You started building your site months ago, got stuck, and never came back to it.
Now you’re staring at something half-finished, not sure if you should pick it back up or start over from scratch. Your business keeps moving, your website is stuck in the past, and the strategies you were following back then have already changed.
Your site has gotten you “this far”, but you’ve hit a ceiling and you’re not sure why.
You’ve built something you’re proud of, but the traffic, the leads, or the sales still aren’t where they should be, and you need to figure out which piece should be optimized next.
You don’t need to be a designer or a developer or a marketing expert. You just need someone in your corner who is. That’s exactly what Site Success Academy gives you: a guided path tailored to your goals, not another random tutorial.
30-Day “Love It or Leave It” Guarantee
Your competitors aren’t better than you. Their websites are.
Building a website that actually works for your business takes a lot more than most people realize. It’s not just one skill. You need to understand so much more, including:
You can totally build a website yourself, especially with all the beginner-friendly tools available today. But there are so many moving pieces that it’s easy to get one of them wrong, and that one thing can have a real impact on the results your website gives you.
Why most website advice only gets you halfway there
|
Who’s teaching you |
What you get |
What’s missing |
|---|---|---|
|
The AI Vibe Coders |
A website built in 10 minutes |
They’re building a concept, not a real site that’s production-ready, stable, secure, and can grow with you. There’s no single prompt that produces a site that sounds like you, ranks in search, and gives you something you can edit and trust. Plus, every design or build burns through tokens. |
|
The Designers |
A beautiful website |
When you ask “Should I put this on this page?” they don’t have an answer. They don’t know how SEO pairs with design or what copy goes where to drive conversions. It looks great. It just doesn’t do anything for your business. |
|
The SEO Experts |
Better search rankings |
Their recommendations come with basic templates that don’t look professional. The right words might be on the page, but your credibility takes a hit because the design doesn’t match the quality of your work. |
|
The Developers |
The functionality you want |
Have they considered the user journey? The copy? How it impacts search? There are facets of building a successful website that pure development skills don’t cover. |
|
The Content Creators |
YouTube tutorials on website buildin |
They’re teaching it because it gets views, not because they’re building real client sites. They show you what works in theory, not what holds up when a real business depends on it. |
That’s not a hypothetical. We see it all the time.
One of our clients DIY’d her website and came to us for help. Here’s what we found:
Design decisions that went against best practices
She bought a reputable theme from a well-known theme shop and customized it in a way she thought looked good, but some of those decisions went against best practices she didn’t know existed.
A checkout flow full of friction
When she integrated third-party tools to sell her courses, customers who wanted to buy had to click through four pages across multiple platforms just to get to checkout. That’s a ton of friction, and every extra click was hurting her conversions.
Content that couldn’t get found
Her blog content had zero organization. She was creating great content, but her site wasn’t set up to help any of it get discovered organically.
A website that wasn’t pulling its weight
Her business was actually doing well. YouTube was her entire sales engine, driving people to her free workshop and course. But once visitors actually landed on her website, it wasn’t doing its job, and she was leaving money on the table without even knowing it.
When most people feel like their website isn’t working, the first thing they do is look for a better theme. But a better theme wouldn’t have revealed any of this.
If you’re being honest with yourself, you probably have some version of this on your own site right now. Maybe it’s not a four-click checkout. But there’s something that’s not working as well as it should, and you’re not quite sure what it is or how to fix it. You just know the results aren’t where they should be.
That’s Why We Built Site Success Academy
Instead of piecing together design advice from one place, SEO from another, and copywriting from somewhere else, you get access to all of it in one place, taught by people who actually build and manage real websites for real businesses.
30-Day “Love It or Leave It” Guarantee
What Makes Site Success Academy Different
Think of it like a paint-by-numbers class. You walk in thinking, “I am NOT a painter.” But after following the instructor’s guidance step by step, you’ve got something that actually looks good. You don’t need to show up with all the skills. You just need to show up and tell us where you’re at.
The whole system runs on what we call the Site Success Loop
ASK
Tell us where you’re at and what you need help with.
Get Direction
We personalize our recommendations to your specific situation, whether that’s a task list, a training, a template, or a resource inside the academy that gets you to your next step.
Implement
Tackle it with whatever time you have that week.
Repeat
Come back, tell us what you did, ask what’s next.
You don’t have to take the entire curriculum at once. Start with “this is where I’m at, what do I do this week?” and we’ll give you a customized path forward that works for your business, your lifestyle, and your timeline.
30-Day “Love It or Leave It” Guarantee
Here’s what you get inside Site Success Academy
500+ website templates: launch faster without starting from scratch
One-click import that automatically inherits your fonts and colors. Pre-optimized for tablet and mobile. 10 new templates added every month. No tokens or usage limits. Just ready-to-use designs you can customize and publish so you’re never staring at a blank page again.
“I already love the designs and all of the ones I’ve SEO stress tested on the demos have been really well coded and properly set up with hierarchies which massively impressed me.”
— Nina Clapperton, Founder + CEO, She Knows SEO
Ask the Expert: personalized answers on your schedule
Send a video or audio question (up to 3 minutes) whenever it works for you. Within 48 business hours, we respond with personalized recommendations for your specific site and situation. No scheduled calls, no replays, no waiting for your turn. This is the Site Success Loop in action.
Self-paced trainings: fix the right thing, right now
Courses currently live: WordPress Basics, Kadence Theme Setup, and Website Care & Maintenance. Coming soon: what to say on every page of your website, SEO strategy, design principles, and more. As a founding member, every future course is included at your locked-in price, so the curriculum keeps growing while your rate stays the same. Jump to the lesson you need. Skip what you don’t.
Canva template library: launch lead magnets faster
Workbook templates, e-book templates, checklists, device mockups, and more, all importable into Canva and customizable to your brand. Includes a Getting Started with Canva tutorial. 3 new templates added every month.
AI workflows: practical, not experimental
When we figure out how to use AI to save time on copywriting, content planning, or website building, you get the workflow, step‑by‑step. The goal is stable, strategic sites, built faster.
Community: real people, real feedback, real support
General discussions, site feedback, wins and successes, and introductions. Not a random entrepreneur forum. A WordPress-first community of people building alongside you.
Request a resource: tell us what you need, we’ll build it
Can’t find what you’re looking for? Submit a request. We prioritize based on what our community needs most. If multiple members need it, we usually build it.
You also get these member-only extras:
Both plans include everything above. The only difference is the number of template library licenses — 2 licenses on the Creator Plan, 5 on the Business Plan.
30-Day “Love It or Leave It” Guarantee
30-Day “Love It or Leave It” Guarantee
If within 30 days you don’t feel your membership is clearly worth what you paid, email us and we’ll refund your first payment and cancel your membership. It’s that simple.
So Who’s Actually Looking At Your Site?
Hi, I’m Katy Boykin
I’ve spent the last five years designing over 100 websites for businesses across dozens of industries and served as Senior Product Marketing Manager for some of the leading brands in WordPress, including Kadence WP. I know what makes a website work because I’ve built them, broken them, fixed them, and helped clients turn them into their best marketing asset.
Inside Site Success Academy, that’s exactly what I’ll help you do with yours.
30-Day “Love It or Leave It” Guarantee
Katy has been featured in:
KadenceWP | Speak Up Conference | Breakthrough Brand Podcast | WP Product Talk
“My favorite part working with Katy was learning about an online business and how to market myself. I felt like I was getting more than a website as I was also learning how to market it.”
~ Maja, Dietitian & Sports Nutritionist
“She’s really SMART. Katy’s also an encourager by nature, which really helps with a project of this magnitude. I feel like I’ve made a complete 180 in my business journey because of the website.”
~ Beth, Watercolor Artist
“Before working with Katy, my website made me so insecure and incomplete. Now, I am ready to help more clients, and I can take on the world.
~ Nkechi, Wellness Coach
Is Site Success Academy right for you?
It’s a good fit if:
It isn’t the right fit if:
30-Day “Love It or Leave It” Guarantee
Here’s what others have to say
Miwa
Adult Speech Therapy Workbook
Before working with Katy, I was proud of my website but always had a little internal cringe at how it looked. Now I feel proud and thrilled when I open my website. I feel that it now matches the expertise my team brings to the world.
Florabeth
Mommy Needs A Mai Tai
Katy didn’t just help me with my web design; she had my back in copywriting, marketing, and everything in between.
Sandra
Dash of Sanity
I am proud to send people to my site now, not embarrassed about the post layout or look. The result was better than I imagined.
Taylor
Social Work To Wealth
Before working with DIY Dream Site, I was a little embarrassed by my website. Now, I’m so excited to show it off!
Michelle
Making Sense of Cents
My design is exactly what I wanted and more. I love what you’ve built for me. You should charge more.
Ehrica
Milestone Mom
You will be so happy to have Katy in your design space. She’s exceptional and goes above and beyond. I honestly found a gem.
Jana
Dreamy Adventurers
Katy has an ability to break everything down into clear steps and makes it so easy to follow along.
Donald
Adulting Starts Here
I’ve learned a lot about creative design and presentation from Katy. My website is information-heavy and now, because of Katy, the information looks inviting and interesting.
Why Join Now?
Founding member doors are open right now, and when they close, the price goes up.
When you join as a founding member, you lock in your rate — $49/mo on the Creator Plan or $99/mo on the Business Plan — for as long as you’re a member. As the library grows and we add more courses, templates, and features, the price for new members goes up to $99/mo (Creator) and $149, but yours stays the same. Everything we add in the future is included at the rate you’re paying today.
You also get to help shape what we build. When you ask a question or request a resource, that directly influences what we create next. The founding cohort is going to set the direction for this entire academy, and future members are going to benefit from what you helped build.
We’re limiting founding members to 30 so we can truly get to know each person and build the academy around what you actually need. When those spots are filled, founding member pricing closes.
30-Day “Love It or Leave It” Guarantee
Ready to Build, Grow, and Finally Feel Confident on Your Website?
Both plans include full access to everything inside Site Success Academy. The only difference is how many template licenses you need.
Creator Plan
Great for individual site owners.
$49/month
2 Site Licenses
Business Plan
Great for managing multiple sites.
$99/month
5 Site Licenses
Your Site Doesn’t Have to Stay Stuck.
If you’ve read this far, you already know something needs to change. We’ll help you figure out what it is and what to do about it.
$99 $49/mo · Creator | $149 $99/mo · Business
Founding Member Price (30 spots only)
30-Day “Love It or Leave It” Guarantee
