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Food Blog Design For Dash Of Sanity

DIY Dream Site Theme:

  • Billie Theme

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https://dashofsanity.com/


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Nicola Tweed
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Project Highlights

Design

The Dash of Sanity redesign was about elevating a beloved, established food blog into a modern, intuitive, and organized destination for readers.

After years of consistent content creation, Sandra wanted a website that looked as professional as the recipes she shared — one that reflected her growth as a creator and made it easy for visitors to find what they love. Her old theme was outdated and cluttered, making navigation difficult.

We delivered a custom Kadence Theme build that combined her signature warmth and simplicity with modern design and clean structure. The new layout highlights her recipes beautifully with strong visuals, easy search functionality, and optimized category navigation for a better reader experience.

Theme / Page Builder

Built on the Kadence Theme and Kadence Blocks Pro, the new site is fast, flexible, and easy to maintain. The design also focuses on readability and accessibility — ensuring that mobile visitors can browse recipes just as easily as desktop users.

We restructured her categories to feature her recipe collections, videos, and seasonal favorites prominently. Now, her audience can explore effortlessly — and Sandra can keep sharing new recipes knowing her site will grow seamlessly with her.

About Dash of Sanity

Founded by Sandra Chapman, Dash of Sanity is a food blog that celebrates homemade recipes with real ingredients and family-friendly flair. Sandra’s approachable recipes and creative twists have made her a go-to resource for busy home cooks who want to bring joy to their tables without stress.

Over the years, her site evolved into a trusted resource — but the backend and outdated design were holding it back. With this redesign, Dash of Sanity finally matches Sandra’s passion and professionalism, both in function and aesthetic.

Initial Challenges

When Sandra came to us, her site was showing its age:

  • Her previous theme was old, slow, and lacked modern customization options.
  • Readers struggled to navigate categories and find recipe content efficiently.
  • The design no longer reflected her experience and brand growth.
  • “A suggestion from my tech guy, Grayson, said my theme was old and I could use an update.”

Sandra knew it was time for a site that worked as hard as she did.

Deciding To Hire DIY Dream Site

Sandra’s long-time developer, Grayson Bell from iMark Interactive, recommended Katy for the project.

“I was referred to Katy by Grayson. At our intro call, she was organized and enthusiastic and set the tone and expectations. She had great recommendations that instantly made me trust her.”

That trust became the foundation for a smooth, collaborative partnership.

What Sandra Loves Most About The New Site

“I love that it ultimately reflects what I wanted. She took everything I had in my head and brought it — plus MORE — to life. It was better than I imagined.”

Sandra’s favorite part? The user-friendly organization and clean navigation.

“It’s reader-friendly — more accessible to navigate and find recipes and videos. The categories are my absolute favorite thing on the new site.”

Her new layout enhances both aesthetics and performance — making browsing recipes faster and more enjoyable than ever before.

Transformation In Her Business

“I am proud to send people to my site now, not embarrassed about the post layout or look. I’ve gotten older, as has my site, and it reflects that journey.”

The redesign breathed new confidence into Sandra’s brand. While traffic growth is gradual after any relaunch, she now has a solid design foundation built for long-term success — one that’s SEO-friendly, reader-focused, and visually timeless.

“It was worth it to me because I know in the end it will pay off, and it is now something I am proud of.”

Favorite Part Of Working Together

“The collaboration and organization on Katy and her team.”

Sandra appreciated how seamless the process felt — from kickoff to launch — thanks to DIY Dream Site’s clear systems and proactive communication.

“The overall communication was top-notch. I never had to wonder where things were at. If something was behind, it was because of me.”

What Surprised Her Most

“The result — it was better than I imagined.”

Sandra expected a refresh; what she got was a complete transformation that revitalized her brand identity and reader experience.

Final Thoughts From Sandra

“I would have no hesitation in recommending her. I would describe the process and why I think it would be the best way to go.”

“YOU ARE AMAZING. Thank you!”

Sandra’s new site for Dash of Sanity reflects both her evolution as a creator and her commitment to serving her readers — clean, accessible, and beautifully aligned with her brand.

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